What Is Contemporary?

The module brief states that all the work produced in this module, should be suited toward a contemporary audience.

Of course the shortened definition of contemporary is, according to the Collins Concise English Dictionary,
"conforming to modern ideas and styles". 

This means that all the work produced must feature elements of modern design and themes in them.

Multiple examples of a contemporary style of work tying into music cover art, are featured below.


Kanye West: Graduation

http://friedriceandbeans.typepad.com/photos/uncategorized/2007/08/09/kanyewestgraduationartworkmurakami.jpg < image reference at this link.

Brasstronaut: Mean Sun

https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjhUs1Tq5c-jMRi12JoUtgBPWaQpM13fLa_vJ9rzETiNwuvScG31enTbwFTvfOQP9TVoVmN7b2dEo8h-H98SBi-F0wqnSQFlQEZF9EE1mVGQSfDUCE2pTgJ_73_p3dpSAH5yvAVspN2pjuR/s1600/Brasstronaut-Mean+Sun-10x10-72dpi.jpg < image reference at this link.

Joy Division: Unknown Pleasures

http://upload.wikimedia.org/wikipedia/en/b/b5/Unknownpleasures.jpg

Muse: Uprising

http://www.blogcdn.com/www.aolradioblog.com/media/2009/08/muse-resistance.jpg

The importance of contemporary themes is large, due to it being the key style today, in album artwork. Some of the most successful albums use this style, and artwork can make a large impact on how the album is perceived.
Having an attractive album artwork attracts potential buyers, and allows for the album to noticed alongside millions of other products.




Thomas.